Top Social Apps Performance in Guatemala Q2 2025

In the second quarter of 2025, the top social apps in Guatemala showed varied performance across downloads, revenue, and active users. Here's a closer look at the data provided by Sensor Tower.

TikTok - Videos, Shop & LIVE experienced a notable fluctuation in weekly revenue, peaking at around $96K in late June. Downloads remained relatively stable throughout the quarter, averaging between 53K and 62K weekly. Active users saw a steady increase, reaching approximately 5.5M by the end of June.

Facebook maintained a consistent presence with weekly revenue hovering around $2K. Downloads varied slightly, peaking at over 54K in mid-May. Active user numbers remained robust, consistently exceeding 5.6M throughout the quarter.

Instagram saw its weekly revenue peak at approximately $3.4K in late June. Download numbers remained relatively stable, with peaks around 41K. Active users showed minor fluctuations, remaining around 3.7M by the end of the quarter.

Threads did not generate revenue during this period. However, downloads were relatively stable, with a peak of 23K in early June. Active users reached a high of approximately 859K in mid-June.

NGL: ask me anything showed modest weekly revenue, around $1K. Downloads fluctuated slightly, peaking at 6.6K in mid-April. Active users experienced growth, peaking at around 42K in mid-June.

For more insights and detailed analytics, visit Sensor Tower.